One of the most talked about hits for the Super Bowl commercials was the Like A Girl ad sponsored by Always. The commercial seeks to redefine the phrase “like a girl,” as something strong and empowering. In the video, a cast of young men and women are to act out how to hit and run “like a girl” and they all perceive by whipping their hair, complaining, looking slow, etc. Except the younger girls- they act it out with fierce, athletic motions. The others soon realize their mistake of the question. The main point was to show that acting “like a girl” should not be an insult. There was a lot of controversy between this commercial on twitter like new accounts called ‘Meninist’ and negative comments about the review.
I personally think the directors did a great way in portraying the self-esteem crisis in young girls. The focus on dismantling gender stereotypes should go viral. As one woman says in the video, “I am a girl and that is not something to be ashamed pf.” It’s worth it to take a few minutes watching this powerful message.